So I’m in Wisconsin. I come every year to let my dad see the kids and for me and Christine to – well, there is not much to do here, but if you find you’re in Wisconsin, before you panic, and if you have a moment, come the city of Pewaukee and see if you can catch the man who ambles around with an eye […]
Archives for June 2016
How to Grow An Email List (And Does Size Matter?)
People ask me all the time – how do I grow an email list? (People also say to me – you must have such a big email list!) To the first question I say, make something people want and offer to give it to them so long as they give you something back. Then advertise/promote […]
How to Be The Hero of Your Own Story
When our hero wins without being tested, nothing in that story is interesting. A journey must be difficult and filled with snarling impediments in order to be relatable. Our hero must fail. Sometimes, she must suffer. Because all of that is what makes winning worth it in the end – every time she tripped and fell and skinned her shin was one […]
I Hear It All The Time…
“I just don’t have the time to do this right now.” “This has been great but I’m too busy to follow through.” Look, you’re never going to not be busy – man. And there’s never going to be a day when you wake up and feel like now is the perfect time. “Finally, now that […]
How to Stand Out As a Coach (You Need a Concept!)
In a long career as a coach, you find yourself working through a number of different programs. Each one teaches its own lessons and unlocks something to discover. I have tried – I’m not going to say everything. But I have tried a lot. Atkins, Mediterranean, Paleo. The list goes on. But as a coach you […]